PR Experts: iPhone 4 Hardware Recall Is “Inevitable”
Professor Matthew Seeger:
Apple will be forced to do a recall of this product. It’s critically important. The brand image is the most important thing Apple has. This is potentially devastating.
Devastating, my ass. Sure, it might harm Apple’s image a little, but it isn’t nearly as big of a deal as people are making it. I love how these so called “experts” always overreact to everything. Engadget did a survey of its staff members who are using the iPhone 4, and while most of them said they’ve noticed the issue, it hasn’t had a drastic effect on their overall experience with the device. The larger Apple grows, the more it will be scrutinized.
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